It’s MOvember!

As you know, today is the 1st of November, meaning that Movember’s here. If you have no idea what Movember is, it’s basically a not-for-profit, charitable organisation, focusing onย raising awareness in regards to man’s health (prostate and testicular cancer). The … Continue reading

Loving infographics aren’t we?

When you visit a website, instead of delivering their information in the form of simply writings, they present them in graphics, hence the name infographics. It’s basically about visualizing your data, isn’t that cool? So that more right brainer can … Continue reading

My heart goes boom boom boom for Bonds

Anybody haven’t seen this Bonds ad? I love love love love….this ad so much! I love the color combination, the dance choreography, even their umbrellas! This somehow attract my attention when I come across this ad both online and offline. … Continue reading

Subscription marketing?

Subscription marketing?

Anybody recognise the white popsicle on the blue background? Yes, it’s Fancy! As some of you may have heard, it’s Pinterest’s rival, and often called as Pinterest for shopping. So what is Fancy box subscription? Well, it’s a box that … Continue reading

McDonald’s isn’t lovin it

McDonald’s isn’t lovin it

Be careful… Be careful… Be careful…with social media!! That’s all that I can say after having a read at the stories of McDonalds’ horrible social media marketing strategy, known as the ‘#McDStories’. Maccas’ initial purpose was to engage better with … Continue reading

Social Media in the B2B Market

Social Media in the B2B Market

When you read the title, you might wonder what’s the connection between business to business industry with social media? Isn’t social media mainly used for business to consumer (B2C) market? Well then, you’ll have to rethink your judgement. With the … Continue reading

Oh, Facebook… Video ads?

Oh, Facebook… Video ads?

I advertised a couple of ads in Facebook: Jayeslee Live in Melbourne 2012 Concert and a bazaar/garage sale that my community group hosted. We reached a lot of people with certain criteria that we specify when filling in the details. … Continue reading

Digital Marketer and Free Marketing

Digital Marketer and Free Marketing

Some people say, “the economy of giving it away”ย  As most of you know that a lot of people are increasingly wanting cheaper, very cheap, and even FREE items! Some might get them free, some might not. Marketers are bending … Continue reading

Does OL shops make your life easier or harder?

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Well, most of you must’ve had experiences looking for things up online (or else you won’t find this blog). The basic understanding that I captured is that it is about the use of IT to communicate messages as a business … Continue reading